Explore how Disney+ leverages digital experience and growth marketing strategies to drive subscriber engagement and expand its streaming service audience.
This role is based in the Philippines and is responsible for supporting the Growth Marketing, Lifecycle and Retention team.
Campaign Management
Support in creating & delivering monthly presentations highlighting upcoming Disney+ content priorities for key external stakeholders.
Set up campaigns with key partners to highlight the latest titles on Disney+ for HK, TW, SEA markets.
Collaborate with various stakeholders to coordinate and manage assets and localization for different markets.
Work with creative agencies to request and manage assets for upcoming campaigns.
Analyze data to identify trends and propose actionable areas for improvement.
App & Website Refreshes
Execute monthly updates to refresh marketing landing pages with the latest and upcoming titles on Disney+.
Coordinate with cross-functional teams to ensure content alignment and integration of the landing pages.
Collaborate with external stakeholders, including creative agencies, to produce and update marketing assets.
Synergy Updates
Conduct monthly refreshes on the company’s websites for HKSEA markets.
Coordinate with creative agencies to request and manage assets for website updates.
Monitor website performance metrics and user feedback to identify areas for enhancement.
Product Experience Support
Build product request decks to support the implementation of new features on Disney+.
Collaborate with internal stakeholders to gather data and insights for comprehensive product proposals.
Assist throughout the product lifecycle teams from proposal to live implementation, addressing any ad-hoc requests.
Propose areas of improvement for Disney+ features to enhance user experience, engagement, and retention.
About You
To apply for this role, you need to have the following eligibility criteria:
Currently an undergraduate pursuing a bachelor's degreein Marketing, business studies, Communications, Media, or a related field.
Has a strong willingness to run test-and-learn at a customer and campaign level.
Good organizational skills and ability to prioritize work projects.
Good communication and presentation skills
Ability to use analytical and numerical skills is an added value.
Knowledge or interest in Digital Marketing is a plus.
Interest or fan mentality for Disney, Pixar, Star Wars, Marvel, National Geographic, and STAR (Hollywood series, Korean dramas, Japanese anime, etc.)
Highly self-motivated and meticulous with a strong passion for the streaming industry
Ability to adapt quickly to a constantly evolving organization, and to thrive in a fast-paced working environment.
Strong team player; possesses good interpersonal skills with a high level of enthusiasm in collaborating in cross-functional teams.
Adopts a challenging and questioning approach, proposing information and solutions in creative ways.
Passionate team player with a never-ending curiosity.
Self-starter who needs minimal supervision in motivating themself, always looking for opportunities to contribute to our campaigns and overall projects.
Ability to prioritize workload to meet competing deadlines and manage stakeholder expectations.
Strategic thinker with good communication skills.
Excellent command of written and spoken English.
Compensation and Benefits
Disney employees and cast members are at the heart of everything it do, Disney offers a competitive total rewards package that includes pay, health and savings benefits, time-off programs, educational opportunities and more. Together, these rewards make up a comprehensive package that helps its employees and cast members live their best life, grow personally and professionally and take advantage of the special extras that only Disney can provide.
Career Development
Community Involvement
Commuter Assistance
Exclusive Discounts
Health Insurance and Wellbeing
Childcare Options
Paid Time-Off
Theme Park Admission
Tuition Assistance
Weekly Pay
Training & Development
Across Disney, it cultivate, value, and encourage curiosity, collaboration, and creativity from everyone and it strives to build supportive environments that inspire optimism and drive innovation. Disney works to create a culture that is welcoming to all, celebrates its unique perspectives, and promotes respect for one another, regardless of identity or background.
Career Progression
Matthew, Software Engineer I, Disney Entertainment & ESPN Technology:
Meet Matthew! He started his Disney career as a Web Development Intern in 2019, followed by a second internship as a Software Engineering Intern in 2022. When he first started applying for internships, he knew he wanted to work for a tech company but didn’t realize Disney offered those opportunities. He began to wonder what tech-centric opportunities he could be overlooking when he came across Disney Internship posts on social media. After applying and accepting an offer for an internship, he was placed with a team that allowed him to contribute to the development of Disney+. He told us, “It really did feel like magic!”
Sources
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